Terms and Conditions

Last updated October 8, 2026

These Terms and Conditions (“Terms”) apply to your use of thereelfactor.co and any related pages, forms and landing pages we operate (the “Site”). The Site is owned and run by The Reel Factor, LLC (“The Reel Factor,” “we,” “us” or “our”), a video production and marketing company based in Lenoir City, Tennessee. By using the Site, you agree to these Terms. If you do not agree, please do not use the Site.

1. What the Site is for

The Reel Factor films businesses’ real people, customers and work, and builds the landing pages and lead forms that turn those videos into inquiries. The Site shows our work, describes our packages and lets businesses request a strategy call or a Reel Funnel Audit. It is intended for business use by people who are at least 18 years old.

2. Client work is covered by a separate agreement

Filming, editing, funnels, retainers, one-time projects and any other services we provide are governed by a separate written agreement signed by you and The Reel Factor. That agreement sets the scope, deliverables, schedule, payment terms, minimum commitment and ownership and usage rights for the work. If anything in these Terms conflicts with a signed client agreement, the client agreement controls.

3. Pricing and information on the Site

Package descriptions and prices on the Site are provided for general information and may change at any time without notice. A price shown on the Site is not an offer or a binding quote. Your price and scope are confirmed only in a written proposal or signed agreement. We work to keep the Site accurate, but it may occasionally contain errors or out-of-date information, and we may correct them at any time.

4. Results

Examples of past work, client results and quotes on the Site reflect those specific clients and projects. Results depend on many factors outside our control, including your industry, offer, budget, market and follow-up. We do not guarantee any particular number of views, leads, appointments, sales or other outcomes.

5. Forms and the information you send us

When you submit a form on the Site, you agree that the information you provide is accurate and that we may contact you about your request by email, phone or text. Please do not send confidential, financial or health information through Site forms. How we collect, use and protect personal information is explained in our Privacy Policy.

6. Our content and your use of it

All videos, images, text, graphics, logos, page designs and other material on the Site (“Content”) are owned by The Reel Factor or used with permission from our clients and other owners, and are protected by copyright and trademark laws. Client logos, names and footage remain the property of those clients. You may view the Site for your own business evaluation. You may not copy, download, re-edit, republish, sell or use the Content for any other purpose, including training artificial intelligence models, without our written permission.

7. Acceptable use

You agree not to use the Site in any way that is unlawful or that could harm the Site, us or anyone else. This includes submitting false or misleading information, sending spam through our forms, trying to gain unauthorized access to the Site or its systems, introducing malware, or scraping or harvesting content or data.

8. Third-party links and services

The Site may link to or rely on services we do not control, such as client websites, video hosts, scheduling tools and form processors. We are not responsible for their content, availability or privacy practices, and a link does not mean we endorse them.

9. Disclaimer

The Site and its Content are provided “as is” and “as available.” To the fullest extent permitted by law, we make no warranties of any kind, express or implied, about the Site, including warranties of merchantability, fitness for a particular purpose and non-infringement. We do not promise that the Site will always be available, uninterrupted or free of errors.

10. Limitation of liability

To the fullest extent permitted by law, The Reel Factor and its owners, employees and contractors will not be liable for any indirect, incidental, special, consequential or punitive damages, or for any lost profits, revenue, data or business opportunities, arising from your use of, or inability to use, the Site. Our total liability for any claim related to the Site will not exceed one hundred dollars ($100). This section does not limit any liability that cannot be limited under applicable law, and it does not change the terms of a signed client agreement.

11. Indemnification

You agree to defend and hold harmless The Reel Factor from claims, losses and expenses, including reasonable attorneys’ fees, that arise from your misuse of the Site or your violation of these Terms.

12. Resolving disputes

If you have a concern about the Site, please contact us first at info@thereelfactor.co. We will try in good faith to resolve it informally within 30 days of hearing from you. If we cannot resolve it informally, the dispute will be settled by binding arbitration in Loudon County, Tennessee, under the rules of a recognized arbitration provider, except that either party may bring an individual claim in small claims court or seek an injunction to protect intellectual property. Disputes will be handled on an individual basis, not as part of a class or representative action.

13. Governing law

These Terms are governed by the laws of the State of Tennessee, without regard to its conflict-of-law rules.

14. Changes to these Terms

We may update these Terms from time to time. The “Last updated” date above shows when they last changed. Continuing to use the Site after an update means you accept the revised Terms.

15. Contact us

The Reel Factor, LLC
366 Clearmill Dr
Lenoir City, TN 37772
info@thereelfactor.co